The uniforms or work-issued shirts your employees wear say a lot about your company. The clothes project your company’s image to the public. If you are the one deciding which company clothes your staff will wear you have a big responsibility. Here are a few things to consider.
It’s a good idea to ask your employees what they would like to wear. They may have some good suggestions or input that you haven’t considered. Their comments may narrow down your selections.
When you are making your decision, always consider modesty. Some people like their clothes tight and revealing. If they want to dress that way in their private lives, that’s their choice but it’s not appropriate for work. If the work clothes you choose are sexy, some employees may not wear them.
When you are trying to please a lot of people and maintain the company’s image, it’s best to lean toward conservative clothing. It also helps if the clothes are comfortable.
If you want your employees to wear the apparel as much as possible you should try to pick clothes that are attractive and durable. People will wear them more if they like how they look in them. Pick colors that are universally flattering, like blue and white.
Put a lot of thought into where you will place the company logos. The logos on the clothes identify your employees to the world and serve a promotional purpose. It’s invaluable free marketing.
It’s important to take your time making your decision. You don’t want to waste company money buying clothes your employees won’t wear.
Some companies chose to buy polo shirts for their employees. These are a good option for men, but women may not wear them unless you purchase ones that are cut to fit females. Keep in mind that men and women seldom look good in the same clothes. The clothes you pick should generally be conservative, durable and attractive. Fit those criteria and your staff should be happy to wear them.
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